SARAH SIMON
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Exchange IT Event Program Marketing
Project Type
Integrated event marketing
Date
2017-2023
Location
Miami, New York City, Chicago, Washington D.C., London, Madrid, Darmstadt, Milan
Exchange is a premier global event where IT and business leaders gain insights from top tech experts while building valuable connections. It delivers real-world strategies, the latest innovations, and best practices in automation, cloud, security, IT service management, and digital transformation.
Featuring keynote speakers like Derek Jeter, Emily Chang, Daymond John, and Steve Kerr, Exchange attracted 300+ attendees per event across 50+ global locations.
I led the event creative and integrated marketing strategy, managing all brand experiences across print, digital, and video for all onsite and virtual event spaces.
